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Mastering the Art of Closing: How to Teach Jewelry Sales Associates to Close More Deals
In the luxury jewelry industry, closing the sale isn’t just the final step—it’s the most critical one. Yet for many store owners and...

Jewelry Sales Academy
Apr 303 min read
11
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Understanding Traffic Flow in Retail: The Key to Raising Average Ticket in Jewelry Sales
One of the most overlooked—and most impactful—elements in growing retail jewelry sales is understanding and managing customer traffic...

Jewelry Sales Academy
Apr 233 min read
8
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How to Manage Optimum Sales to Salaries in a Jewelry Store: A Guide to Scalable Success
Understanding the balance between sales revenue and salaries is critical for every retail jewelry store looking to grow sustainably. At...

Jewelry Sales Academy
Apr 193 min read
3
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Modern Bridal: Transforming Engagement Ring Presentations in Jewelry Sales
Modern Bridal: Transforming Engagement Ring Presentations in Jewelry Sales In a recent training session, William Jones IV , founder of...

Jewelry Sales Academy
Mar 42 min read
7
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Twin 1 vs. Twin 2: Adding Value to Your Product in Jewelry Sales
In a recent Jewelry Sales Academy training, William Jones IV shared a powerful illustration about two identical twins selling the same...

Jewelry Sales Academy
Feb 282 min read
9
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Mastering the Front Door Experience: A Key to Jewelry Sales Success
In a live training session, William Jones IV , founder of Jewelry Sales Academy , Jewellink.com , and CountRetail.ai , emphasized the...

Jewelry Sales Academy
Feb 242 min read
7
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The One Piece Rule: Mastering First Impressions in Jewelry Sales
In a recent training session, William Jones IV , founder of Jewelry Sales Academy , Jewellink.com , and CountRetail.ai , introduced the...

Jewelry Sales Academy
Feb 192 min read
4
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Hitting Home Runs in Jewelry Sales: Insights from William Jones IV
In a recent live training session, William Jones IV , founder of Jewelry Sales Academy , Jewellink.com , and CountRetail.ai , shared his...

Jewelry Sales Academy
Feb 112 min read
8
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The Power of Nonverbal Communication in Jewelry Sales: Insights from Guest Trainer Mark Sanders
At Jewelry Sales Academy , we understand that great customer service goes beyond words. In a recent training session led by Mark Sanders...

Jewelry Sales Academy
Feb 72 min read
8
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The Basics of Diamonds: Insights from Bill Jones
In a recent video, Bill Jones , co-founder of the Jewelry Sales Academy , shared his expertise on the fundamentals of diamonds,...

Jewelry Sales Academy
Feb 32 min read
3
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How Store Layout Influences Jewelry Sales: Insights from William Jones IV
In a recent video, William Jones IV , founder of Jewelry Sales Academy and Jewellink.com , explored a critical but often overlooked...

Jewelry Sales Academy
Jan 292 min read
13
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First Impressions: What Your Front Door Says About Your Jewelry Store
In a recent video, William Jones IV , founder of Jewelry Sales Academy and Jewellink.com , highlighted a crucial yet often overlooked...

Jewelry Sales Academy
Jan 262 min read
1
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Has the Customer Changed or Have We? Insights from William Jones at JCK Las Vegas
During his compelling presentation at JCK Talks in Las Vegas , William Jones, founder of Jewelry Sales Academy , posed a vital question...

Jewelry Sales Academy
Jan 233 min read
3
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SPF: The System for Romancing Products in Jewelry Sales
At Jewelry Sales Academy , we understand that creating an emotional connection with customers is key to closing sales in the jewelry...

Jewelry Sales Academy
Jan 203 min read
4
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Mastering the Art of Sales: The Battleship Method in Jewelry Selling
At Jewelry Sales Academy , we believe that sales success in the jewelry industry hinges on understanding customer needs and guiding them...

Jewelry Sales Academy
Jan 193 min read
6
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The Difference Between Top 1% Jewelry Sales Professionals and the Rest
In a recent session, William Jones IV , founder of Jewelry Sales Academy , Jewellink.com , and CountRetail.ai , revealed what sets the...

Jewelry Sales Academy
Jan 162 min read
9
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Consistent Clienteling: Building Trust and Driving Sales Year-Round
At Jewelry Sales Academy , we emphasize that success in the jewelry business is built on consistent customer relationships. In a recent...

Jewelry Sales Academy
Jan 162 min read
1
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The Four Characteristics of a Successful Jewelry Sales Team
At Jewelry Sales Academy , we’ve spent years refining what makes a high-performing sales team in the jewelry industry. Through trial,...

Jewelry Sales Academy
Jan 132 min read
14
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Clienteling in Jewelry Sales: Building Long-Term Customer Relationships
At Jewelry Sales Academy , we often hear questions about clienteling: "How can I get my staff to clientele?" or "What does clienteling...

Jewelry Sales Academy
Jan 123 min read
14
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Transforming New Hires into Great Salespeople: Overcoming the Sink-or-Swim Method
Hiring and training great salespeople is critical to success in the jewelry industry. However, many stores rely on a "sink-or-swim"...

Jewelry Sales Academy
Jan 112 min read
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